iligo is an award-winning research agency and consultancy focused on understanding new consumer behaviors and assessing the effectiveness of marketing activities for brand building. iligo clients include multi-national advertisers, media companies and advertising agencies. We leverage cutting-edge technologies and innovative techniques in data collection and analyses. Check out our work at www.iligo.fr. Specialties marketing communications research, passive advertising effectiveness measurement, cross-platform advertising assessment, mobile research, digital out-of-home research, neuroscience, econometrics