We have developed an Advanced Rider Assist System (ARAS) for micro-mobility devices (primarily e-scooters and e-bikes), which uses Artificial Intelligence, Computer Vision, Machine Learning, and Sensor Fusion. Our product is an active safety device that improves rider and public safety by encouraging safe rider behaviour and directly reducing accidents. Our embedded software and hardware uses various sensors and camera technology to detect and understand the rider’s surroundings and intelligently works with advanced algorithms to autonomously control speed and apply braking systems, while providing haptic, visual and audible signals to the rider (and pedestrians).