The life of an entrepreneur started in its real form from 2006 October with a head hunting firm. This was done after being an intrapreneur with NOL-APL & Maersk Line for 7 years. The 2008 recession was our year of innovation ,where we decided to have multiple and diversified business verticals. This involved high variance of risks and its own challenges ,but the decision was good and has paid us good dividends. ASDA comprises the initials of the founding family members name. The business model which is practiced is that of a seed investor or value investor. When an opportunity is identified with a promoter or a professional with promising fire ,skill as well as a sustainable business model , we partner with them by taking equity positions of that of a large minority stake holding to a complete buy out and engaging subject matter experts for the leadership to execute the business. The group currently has more than 1000 plus employees and one third of them forms the leadership team from the junior level to the board. Our investment presence is spread across Business & Legal advisory in Shipping Ports and Logistics. Government of India Licensed Overseas recruiting agency Joint venture on Executive Search & HR practices IATA accredited Travel & Holiday company with Pan India presence Gold & Diamond Retail Jewellery chain in North India Integrated Security Solutions Company with presence in 19 states & 50 locations . Information Technology product & Services company in ERP ,DMS & data security domain Life saving high value critical care drug distribution