George Vandeu and RDK founded Vandeu in 1976.They created a Multi-brand retail store named Vandeu. RDK began his career in sales with other brands’ shoes like Nike, Adidas and many more to pick up expertise and connections in the shoe industry to help us in our own brand’s development and positioning in future. Nittin Kathuria, a young and dynamic innovator and entrepreneur, from the footwear industry,reintroduced and reinvigorated the Vandeu brand in 2015 starting from India and taking it world-wide within only one year. Vandeu focused on designing, developing, and marketing his own unique brand. And he saw the opportunity in Women Sports shoes and casual shoes, so he aimed for appealing to young and hip consumers. In line with his focus on women and lifestyle, Vandeu’s team works on comfort technology so as to introduce "WC Memory Cloud Foam" with unmatched comfort in the industry. Vandeu Today, Vandeu is now a global leader in footwear. With more than 1,000 styles designed, developed, and marketed for women, men, and children, Vandeu focuses on two distinct categories of footwear: a) Lifestyle offers WC Memory Cloud Foam: Contours to the singularity of your foot for ultimate comfort. Vandeu offers Youth and VGO series with WC Memory Cloud Technology 1) VGO (Women Series) Technology boasting high-rebound cushioning and other materials made specifically for athletic walking. 2) Youth (Men Series) offers innovation in technology that facilitates a mid-foot strike coupled with cushioning and impact protection.