Mastering the media ecosystem is a challenge, and to meet that challenge, Red Cup has remixed the usual agency approach to media. We believe that there is strength in being self-sufficient, so we work with you to create your own podcasts, e-books, and articles. We also believe that every company and individual has a social narrative to craft and nurture. Your customers, clients, employer, and allies will know you by the story you tell online. We offer a six-month coaching program to build your story and deploy it effectively online. We offer coaching programs for growing companies and for individuals. We specialize in startups and growing companies in edtech, Medtech, fitness, and food tech. We help individuals working in media, like authors, journalists, and content creators, to find their voice in the marketplace. We donate a minimum of 5% of our annual profits to the ACLU and the Committee to Protect Journalists.