R8write, a cloud-based rating platform, supports traditional independent agencies in a dynamic technological landscape. Online aggregators have changed the concept of an independent agency by allowing consumers to “plug” and “play” their exposures into online raters to obtain insurance quotes in real time. The success of online aggregators can be attributed to InsurTech software and search engine optimization (‘SEO’). As a result, traditional independent agencies are at risk of losing their market share to online aggregators who appeal to consumers that would like to quote and bind their insurance in the comfort of their homes. In addition, antiquated rating software creates bottlenecks for traditional independent agencies as they prepare quotes for their clients. The founders of IntelAgent designed their platform to replace a traditional independent agency’s rating software. This allows streamlining of the sales process for online, telephone, and face-to-face sales, thereby, bridging the technological gap traditional independent agencies face today.