The Myron E. Ullman, Jr. School of Design in collaboration with The OR Foundation (led by Liz Ricketts) launched the Sustainable Fashion Initiative in August 2018 to cultivate a zero-waste (circular) culture within the fashion program and to advocate for sustainable fashion practices across campus and within the broader Cincinnati community. Waste is an artifact of a broken fashion system. Waste occurs at all points along the lifecycle of our clothing and waste is directly tied to the human exploitation found in the production, consumption and 'waste management' of fashion. SFI is founded on the belief that if we change how we think about and deal with waste, we could change our entire relationship to fashion. The fashion program at the Myron E. Ullman Jr. School of Design is a microcosm of the dominant fashion model - a linear system. With this in mind, SFI's primary mission is to 'deal' with the waste generated by the fashion program - to reduce waste, to innovate with our waste and to ultimately design a system that eliminates what we currently term 'waste' by developing a circular fashion system within the program. SFI seeks tangible localized solutions, not theoretical proposals. SFI will need to establish relationships with the local community as well as with the global sustainable fashion movement. SFI will learn from leaders in circular systems and all research and learnings generated by SFI will be made available to the public. Because everyone wears clothing and because the SFI is committed to advocacy and community building a majority of programming will be open to all UC students as well as the general public. If you would like to get involved please reach out!