Simms' vision is to enable the world to manage data through world-class memory and storage solutions. We are an established, UK-based distributor working across the industrial, corporate and consumer markets with a broad portfolio that includes SSDs, memory cards & USBs, DRAM, and embedded & external storage. Simms differentiates by working with world-class vendors to develop creative answers to customer challenges that release value in their business. Each of our brands stands for quality, innovation, and high manufacturing standards. Our portfolio includes Kingston Technology & IronKey, Micron Technology & Crucial, Intel, Innodisk, ATP Electronics, Apricorn, Solidigm, APRO, CSM, Novachips and Pretec products. We forge lasting partnerships built on trust and transparency and strive to ensure an outstanding customer experience. Our range of services includes: • Enterprise and industrial memory expertise • Configuration support • Supply chain management • Cost reduction • Technology migration • Technical support • Deal/Project registration • Obsolescence/PCN • Market development • Special price notification • Quality & compliance • Customisation & content upload • Call-off orders • Controlled BOM