Ebeltoft Group is a global alliance of 22 retail consulting firms, working closely with clients from around the world, to transform their businesses and develop innovative and strategic retail solutions to help face complex challenges today and explore tomorrow's opportunities. With more than 25 years of experience and a vast global network of retail consultancies, Ebeltoft Group brings together global expertise and local experts to assist retailers to develop market relevant solutions. Ebeltoft Group conducts annual global research and trend studies in retail by combining global best practices with in-depth observations from local retail markets. This study provides our partner members with the latest insights, tools and global developments.