EWA is a specialist customer relationship management agency providing outsourced contact centre and marketing solutions to clients such as Nissan, adidas and Marks & Spencer. EWA is a wholly owned subsidiary of WPP Plc. • Through EWA’s communication programmes (eCRM, CRM, Customer Care), clients can ensure that consistent messaging and responses are provided swiftly, regardless of the channel a customer chooses to respond through. • Through EWA’s eCommerce solutions, clients can maximise the opportunity (short or long term) that on-line sales offer in the B2B environment, regardless of the internal systems they use. Furthermore, EWA is able to provide these solutions very quickly (2 to 3 months) and with very flexible charging structures – monthly fee, price per transaction etc. • Through EWA’s data and Insight services, clients can understand much more about their current customers, model their customer behaviour in multiple dimensions and carry out tactical or strategic communications to achieve their growth or loyalty objectives. • Through EWA’s web based active content applications, clients have the opportunity to run short-term programmes (competitions, campaigns, data capture and customer profiling) through their existing web sites with identical look and feel but without the expense of a redesign or micro site development.