Timberlea Farm has grown from its humble beginnings when in 1948 the Jeffery family started growing and trading fruit under the blueJay brand. Today, in its third generation, we proudly operate a highly integrated farming, packing and marketing operation, that is on the cutting edge of varietal development and services both the local and international retail markets and agents. Fruit is our passion, and we love what we do – and it is through this that we strive to deliver on our blueJay promise, “We swear to sell the whole fruit and nothing but the fruit.”