Identity LA is a fully integrated, Hispanic owned communications agency that offers an array of resources that provides creative business solutions, cultural relevancy, strategic lucidity and builds strong brands for our clients. We surpass the usual offerings of most communications firms crafting solutions which focus on increasing brand awareness, creating market positioning, and influencing consumer behavior by applying our knowledge of organizational behavior, market trends, cultural nuisances and smart solutions. Our team is distinctive due to our set of talents and skills. With over a century of collective professional experience, IDLA has a solid base of resources for our practice areas. We thrive on the opportunity to embrace our clients' vision and make it a reality. We combine forward-thinking with creative ideas in developing integrated marketing programs that impact and effectively communicate to the targeted audience in a culturally relevant manner. As bilingual, bicultural individuals, we bring our personal and cultural experiences to each project to help connect our clients with the Latino consumer. Identifying the right passion points becomes critical to the overall composition of any campaign. It defines our strategy, our tactics and our results. Whether we are launching a new brand, managing a media crisis or developing marketing tactics, we deliver.