Fuji Electric Asia Pacific Pte Ltd was established in Singapore as the regional headquarter of Fuji Electric. The core function of the establishment includes overseeing the regional sales companies in Southeast Asia and Oceania Region. Fuji Electric Asia Pacific Strategic planning team aims to provide innovative energy technology products and solutions across South East Asia, Oceania and the Middle East countries. The group has an extended global footprint in Singapore, Malaysia, Philippines, Thailand, Indonesia, Vietnam, Cambodia, Sri Lanka, Bangladesh, Australia, New Zealand & the Gulf Corporation Council. The company product focus ranges from Drives & Automation, Transmission & Distribution, Integrated Data Centre, Electronic Devices, Instrumentation and Food & Beverage Distribution.