As one of the first ever integrated innovation agencies, Floating Concepts has completely embraced the fact that the fragmented agency model is obsolete. Globalization and new media show us that the future of branding, marketing and public relations lies in transparent, single points of contact that provide end-to-end solutions. FC is a continually evolving entity that epitomizes these attributes. We are trend-surfing gurus. At our core is creative strategy and we come with the promise of future ready communication solutions.