Association of South Asian Midwives (ASAM) is a platform for the South Asian Midwifery Workforce and birthing community. Statistics show that South Asian women and birthing people are twice as likely to die from pregnancy related issues compared to their white counterparts. Neonatal mortality is 66% more in the South Asian babies than in white babies. The company was founded by three midwives, Nafiza, Benash and Sundas after discussions relating to issues witnessed, and situations experienced in the workplace and within their own South Asian networks. ASAM aims to explore and address the following to provide equitable maternity care for the South Asian community: