Knowledge Launch is a multimedia company located in Knoxville, TN. For over five years, John Tolsma and his teams have piloted various media environments for learners and studied the ways that media impacts learning. Tolsma, a Harvard educated lawyer and MBA, desired to find ways to make a corporate education session more engaging and meaningful. His work with the broadband company erroyo, centered on customized executive education programs for some of the world's smartest companies. Now, Knowledge Launch is blasting off to push the limits of corporate education through the use of multimedia, live events, and simulations through the use of its core products, to inform companies' clients about trends within industries, and the create programs to educate customers about companies' products.