Collaborating with organizations to create the connections that drive sales and marketing results. Partnering with a leadership team when they identify their need for an experienced marketing professional to: 1.) Clearly frame a business goal 2.) Craft the plan with objectives, strategies and tactics to realize the goal 3.) Execute the tactics, either individually or managing a team's efforts 4.) Measure results 5.) Iterate where necessary With experience in diverse verticals, best practices come from unexpected places. High-growth environments with time, people, or financial resources are a specialization.