Jordan and Jan Ayan are the Co-Founders of Take Two Partners LLC., their most recent joint venture. Their first business Create-It!, founded in 1993, focused on business innovation and introduced companies to the power of the Web. They were also part of the team that launched lighting.com one of the earliest online business communities. They founded and built an early SAAS start-up, SubscriberMail, a permission-based email and marketing company serving clients from Apple to Xerox. In 2010, they sold SubscriberMail to a public company. They have now created Take Two Partners, LLC, a new kind of consulting firm where they get businesses thinking differently to allow real growth and sustainable results to occur. They have developed and implemented Solid Business™ strategies to help companies quickly identify opportunities and challenges and develop a strong foundation for growth. They participate in the Arizona Commerce Authority's Venture Ready program and are members of (Arizona Technology Investors Forum), ATIF. They write their own blog and are regular contributors to the Phoenix Business Journal.