Lake Geneva-based Historic Hospitality, a collection of boutique hospitality properties in the US, is an acknowledged industry pioneer and was the first to bring the boutique hotel concept to Lake Geneva. Founded in 2010, the company is well-known for making travelers feel welcomed and comfortable while away from home through authentic and unscripted customer care, stylish ambience and embodying a certain playfulness in its approach to programs and amenities. Adjacent to the hotels are locally-loved, top-rated, Historic Hospitality food and beverage outlets. Historic Hospitality leads the hospitality industry in implementing state-of-the art technology practices through its innovative Vintage yet Functional program that spans all hotels and restaurants in often overlooked historic properties. Privately held Historic Hospitality has been recognized by Forbes, USA TODAY for its efforts in Hospitality.