Founded in Cologne, Germany by a duo of International entrepreneurs with over 50+ years of experience in global content and data management, Yaliyomo and our industry-leading Content Management Platform (CMP) Y™ answers the growing demand from consumers in a changing world, for full transparency and better traceability. Consumers are keen to know everything about the product they are purchasing and brand owners/retailers are interested to keep their products identity and integrity. Yaliyomo’s platform helps brands to enable consumers to identify their products, trace it from the origin and validates the all attributes for building trust. Retailers working with the content that they securely receive and syndicate via Yaliyomo’s platform can keep all stakeholders accountable and transparent on the content by securely and storing it in the cloud and by leveraging the state of the art blockchain technology – an industry first for a CMP. By storing information in a way where content is 100% secure, untenable and fully traceable. Y™ helps brand owners and retailers market and sell their products and drives business growth by not only collecting, enriching and storing product content in a highly intuitive and centralised way, but also by demonstrating traceability and authenticity of a product to customers. Whether a consumer is purchasing a luxury handbag, ethically sourced coffee or life-saving medicine, Yaliyomo and Y™ gives them confidence and authentic content that what they are buying is the real thing, every time.