The GoodNet aims to drive positive consumer change by helping brands and publishers inspire people to live greener, healthier and more socially positive lives. Consumers are more conscious than ever of the choices they make and the way they live their lives. Brands are uniquely placed to help people make positive decisions about the products and services they use. Publishers can educate and inspire people to do more Good in their lives. The GoodNet connects brands promoting products and services that do Good to an audience who truly care. And it puts their ad spend to work funding content that makes the world a better place.