DataXcel is now established as Ireland's Leading Collector of Opt In Data to include 250k Telephone ( Mobile 70k and Landline 180k ), 175k Email and 450k Postal. In addition our lead generation infrastructure in Ireland and the UK collects and delivers over 40k B to C pre validated leads to brand owners in Ireland and the UK every month. We are measured by our conversion metrics and we focus so much effort on collecting quality Irish based data for both the North and South of Ireland where the data subject engages with us continuously. This level of data subject engagement leads to credible customer acquisition results. In summary we share the marketing risk with the brand owner, so let me explain! We collect leads at various online touch points using our proprietary lead gen platform where leads are delivered on a cost per lead basis so you only pay for the leads you can use. Leads are delivered in real time to either an email CRM, Call Centre, The Agency or directly to the Brand Owner for follow up and once followed up within 24 hours they convert very well with conversions up to 40%. To view a sample of some of our lead generating campaigns go to: http://lifestylesonline.ie/lg_examples.php For an example of one of our data collection web sites go to http://eircom.freeprizedraws.ie/