Bhakta Capital is a data-driven hotel investment firm. We acquire and develop select-service hospitality assets across the Western United States leveraging our proprietary AI-driven data analysis techniques and Silicon Valley backgrounds alongside extensive hospitality real estate and hotel management experience. We work to uncover hidden, under-the-radar markets ripe for investing in franchised, limited-service and select-service hospitality assets with the aim of delivering superior, risk-adjusted returns across market cycles. We aim to identify the most resilient local niche markets by leveraging private and public data sources that give us a data-driven edge and the ability to canvass and systematically underwrite every possible micro-region and neighborhood across the country, uncovering the most relevant opportunities and ultimately identifying key sites and prospects of local operators and owners. We bring our extensive development, acquisition, and operating experience in the hotel industry to execute on the most compelling opportunities to acquire, invest in, and operate these hotel assets efficiently and effectively. We act like an owner, because we've been owners of these hotels for the past 20+ years, maintaining financial discipline and operational best practices to profitably weather numerous ups and downs, volatile market cycles, and extended periods of uncertainty, all while continuing to deliver strong, consistent returns.