Fourth Plain Forward is a multi-year initiative to improve the portion of East Fourth Plain Boulevard known as Vancouver’s ‘international business district’—roughly between I-5 and 65th Ave in central Vancouver. The initiative is focused on strengthening and growing small businesses, creating opportunities for entrepreneurs, improving the corridor’s safety and appearance, and promoting equitable and inclusive development. Working jointly with partner organizations, the City of Vancouver aims to foster a vibrant and prosperous Fourth Plain corridor for residents, workers, and visitors.