P.M.I. Trading and Enterprise is the leading company in Israel for manufacturing, marketing and distribution of branded leisure products for Kids. Specialization: toys, collectibles, publishing, back-to-school, internet toys, operating retail stores. P.M.I. has reputation of a market leader, and has rich experience in implementation of new brands in Israel, and acquisition of large market shares. P.M.I. has a unique distribution advantage as it reach over 2,500 points of sale from newsstands and kiosks, to mass market retailers such as Toys R US and everything in between. Independent ownership: 100% of company stocks are held by Boaz Dekel through Ogayu Holdings Inc. Boaz Dekel has 25 years of experience in the fields of distribution, toys, marketing and retail. Exclusives: Collaboration agreements with McDonalds, ‘Yediot Ahronot’ Media Group, in-school sales promotion, direct & daily distribution to kiosks and other outlets, exclusive representation of football players, national sports teams, unique and leading specialization in collectibles PMI employs experienced, talented and professional staff