The Hidden Profit Academy Story The Hidden Profit Academy is on a mission to double small business survival rates in record time by harnessing the genius of accounting professionals. We believe accounting professionals are the most under appreciated and under utilized resource in the entire economy. They are the keepers of the data. They send reconciled statements to their clients every month. They give great advice to their clients. Their clients never listen. Isn’t it time to transform your practice from simply tax prep to coaching your clients to improve profit and cash flow? We believe accounting professionals hold the key to defining what’s really going on in their clients’ businesses and how to improve financial performance quickly and painlessly. And if you have not been able to listen to every break out session from every important accounting conference in the country, we publish the BEST instructors on the most important topics you need to know. Crucial. Current. Compelling. Information you need to continue to be an effective accounting professional. And it’s all available to you when it’s convenient for your schedule. Racking up CPE credits is one thing; transforming your future is another. Why not do both?