ContactPoint's flagship LogMyCalls, is the only call tracking to automatically analyze a phone conversation and automate actions from the the conversation analysis results. This award-winning application allows businesses to gather conversation analytics and track phone calls generated via SEM, SEO, PPC and other online traffic channels. It allows marketers to score leads, map close rates and even automate marketing. LogMyCalls marries big data and phone calls. For more information visit LogMyCalls.com or call 866-811-8880.