One solution won’t fit all We all know that plastic water bottles are bad for the environment, but it's hard to find a sustainable and practical alternative that works for everyone. Millions of plastic water bottles are produced each year and most of them end up in our oceans and landfills. Plastic takes centuries to decompose, so this is a huge environmental problem. natrl™ box water is a new solution to support people who want to use quality natural mineral water and cut out plastic bottles. The UAE currently only has desalinated or distillation options for simple drinking water, and not everyone is comfortable with drinking chemically treated tap water. If we want to consume quality mineral water, we turn to the bottled water from various brands that still use a lot of plastics. natrl™ box water - the first ever bulk option for natural mineral water - was created to support eco-conscious people who want quality mineral water without the plastic bottles. natrl™ box water is perfect for the whole family as it comes from one of the cleanest sources on Earth in New Zealand. It is 100% sterile and ready to consume. natrl™ box water is free-from chemical treatments, as the water comes out of the aquifer and is bagged immediately. It is low in sodium, BPA-free and doesn’t contain fluoride. Our paper-based alternative is sourced from 100% recycled paper and uses only small amounts of plastics that are 100% recyclable. Plus, natrl™ boxes are designed to fit easily into your fridge to maximise storage. Or you can pop it on your desk at work and stay hydrated throughout the day without harming the planet.