Lawrence Associates LLC is a professional services firm that supports our business partners in selling multi-million dollar solutions, by proving the business value of those solutions. We also develop and deliver Sales and Technical readiness training. Our three integrated practice areas leverage our extensive experience working side by side with field sales, services, partners and marketing teams with their efforts to help customers realize the true value of consuming technology solutions. We rely on our intimate knowledge of what, how, and why customers make purchasing decisions to develop targeted training, marketing collateral, business value assessments and sales enablement solutions. Our customers span the globe; including the Americas, Europe and Asia.