Project Style’s mission is to educate at-risk youth on the connection between self-esteem and the way we dress, with the goal to increase confidence, self-worth, and academic success rates. Founded in 2017, Project Style, a 501(c)3 organization, uses fashion as a tool to engage and empower disadvantaged youth at an age when confidence is most critical. Project Style hosts in-school workshops that educate girls on how fashion and self-esteem intersect; teaching them the link between confidence and personal style, the difference between expression and objectification, and how to find and embrace their authentic selves. The girls can take what they learn in the workshops and put it to use as they shop for free from donated clothing pop-up boutiques that we temporarily construct in their school.