Growth and comfort do not coexist. Which is why so many businesses don’t grow. RECIPE was developed in response to seeing Kiwi businesses committed to growth, struggle with the same problems in this digital age. Two marketers saw a gap to support these savvy owner-operators, who can manage execution, but need a framework. A niche for an outsourced Chief Marketing Officer who can interpret the data, work in the background to identify problems and provide an actionable roadmap for success. But without the long term commitment (or 200K a year price-tag). Recipe is your outsourced Chief Marketing Officer - coming in when you need, how you need, in the way you need while still keeping your business lean and letting your staff get on with running the day-to-day.