The Lund London brand was created by British designer Daniel Lund Savage in 2016. Driven by his passion for creating beautiful, planet-friendly home and giftware, and using his product development and sourcing expertise from years of working in the industry, Daniel launched the Lund London brand to reflect his vision for a beautiful eco-conscious future. Originally working from his home in Kent with only a small team, Daniel has continued to grow the Lund London brand and team and today our products are stocked by retail outlets in over 60 countries around the world. At Lund London, our philosophy is to make thoughtfully designed, sustainable products which our customers will love and enjoy every day. As Creative Director, Daniel is constantly developing new design ideas to keep the range fresh, and we launch new collections each season with this in mind. “ Developing new products is my passion. I believe the every-day items we use either when we are at home or out and about in our daily lives should be beautiful things which we are proud to use.” Daniel Lund Savage Our mission is to continually deliver exciting products, with a focus on being environmentally responsible and maintaining high standards in design and quality. By using a range of new, sustainable materials Lund London is ensuring that beautiful gifts don’t have to come at a cost to the environment. “ We and our customers are very aware of the challenges the world is facing in terms of our environmental impact. This is a key driver for me as I develop new ranges, working with our supply base to source new and innovative materials and ensuring our products are durable and well made so that our customers can enjoy using them for years.” Daniel Lund Savage