The Great Yellow Brick Co was started by partners with the belief that South Africans deserved the full LEGO Certified Store experience found elsewhere around the world. The company was founded in 2017 by three partners: Robert Greenstein, Hayley Greenstein and Greg Bergh. The company operates 4 LEGO Stores in SA in Johannesburg, Cape Town, Pretoria and Durban. We also operate the online version of the LEGO Store for South Africa at www.greatyellowbrick.co.za