Most people confuse the real difference between Branding, Marketing, and Advertising. Ask most pundits and you will get varied responses. For us... Branding communicates the core values of the business. Marketing is the words used to describe the message. Advertising is the delivery medium of the message. Therefore Marketing is the message you deliver and the clearer the message, the more people will listen. "Marketing is using the right words that position your BRAND and sets up your ADVERTISING to work for you." Marketing is not just outbound communication. It is inbound too. Is your marketing message clear and repeatable? Do you or your staff fumble when asked what do you do? Is your website converting? Do you have a customer journey that is helping your business grow? We care about every cent you spend on your marketing. With over 15 years of experience in business, marketing, and the only Certifed StoryBrand Guide in Africa. So Book a 30 Min Discovery Call. Otherwise, log on to our website and download 7 Areas to improve your marketing without spending on advertising. Stop losing money on advertising and branding thinking your marketing. Start using strategies that help you laser focus your communication, close more deals and retain more customers.