Happy Not Perfect, a brand solely and ‘souly’ dedicated to looking after your mental wellbeing to help you stress less, sleep better and find a calmer more positive mindset. Our mission is simple, it’s to help you feel good from the inside out. No-nonsense, research-backed tools and products to care for your mind. The app gives you a daily happiness work-out to help you relax, process thoughts and build emotional fitness to keep you bouncing back, and our physical products support you around the clock.