The start-up, Eggplant Technologies, is currently based in Hong Kong and was founded on November 2014. Move It was born by a couple technical guys with a lot of expertise in their respective fields. They decided to use their passions and knowledge in the fitness field, which then led to the creation of Move It. They invented Move It, the World's First Mobile-based Smart Home Gym. https://move-it.club/en/index.html