We're experts in hearing care, supporting local opticians with independent, fully qualified, hearing care professionals. We have a passion for serving local communities and taking care of our patients. Supporting independent businesses is at the heart of everything we do. We ensure optical practice patients' receive unrivalled hearing health care, whilst adding additional revenue and new patients for our Optical partners. Patients are at the forefront of everything we do, and our values of honesty, transparency and simplicity are instilled in our patient care journey. Our Audiology Joint Venture Partners work closely with our Optical partners to build long-lasting relationships. They're given the freedom of being an independent and the feeling of being part of a family business - but with the support they'd only have expected from a large organisation. So, they can provide the very best professional care and prosper. The freedom of being an independent Amplify partner means they have the peace of mind of offering clinical excellence and empathetic patient care, without any brand limitation. And because the Amplify management team have jointly been in the independent hearing care industry collectively for over 55 years, they're assured that we know a thing or two about achieving the best outcomes from ALL the hearing industry manufacturers. Our Audiology Joint Venture Partners have the flexibility of offering audiological innovation to their patients at a fair price, and, at the same time, having a flourishing business. Amplify Hearing - Independent Audiology Reinvented.