Rebecca Coleman has been a freelance theatre publicist since 2001, working for companies like Touchstone, Ruby Slippers Theatre, Capilano University’s Theatre Department, Presentation House, Radix, and Leaky Heaven Circus. An actor, writer and producer, she is also very passionate about helping artists to be better businesspeople. Since 2007, she has become increasingly interested in using social media to market the arts, and writes about the subject frequently on her blog, The Art of the Business. She has written an e-book called Guide to Getting Started With Social Media for Artists and Arts Organizations, which helps newbies create a marketing plan using social networking as a tool. Rebecca is the administrator for the Babz Chula Lifeline for Artists Society, the Chair of the Alliance Marketing Council, and handles the Media Relations for the GVPTA’s annual World Theatre Day celebrations, as well as administrating the World Theatre Day blog. She is also the chair of the sponsorship committee for the Jessie Richardson Theatre Awards. Rebecca is on a continual search for the elusive work-life balance between her business and her seven-year-old son, Michael.