The Board Sports Multi-Store Shopping Platform. Sameway is the solution to fragmented and inefficient online shopping for board sports equipment and lifestyle clothing. We bring together your favourite surf/skate/snow retailers and brands for the best prices, widest variety and ease-of-shop online. Currently listing 60,000+ products from over 40 retailers, including Surfdome, Route One, Snow and Rock, Ellis Brigham, Blue Tomato and brand stores including Quiksilver, Oakley, Volcom and O'Neill. Welcome home.