MPowder is on a mission to reframe midlife as a superpower. Launched in September 2020, the brand was born from curiosity, co-creation and community. We apply research rigour to each recipe, product and programme module - but the magic ingredient is the collaboration we have with the individuals we support. They make us better. Today we are proud to have two innovative sector-breaking plant-based supplements in market - and a third in trial. 28% of our customers track their symptoms with us - allowing us to refine and improve on ingredient selection and impact. We have a growing insight database on the lifestyle interventions that work alongside the medical interventions. We host workshops on wide-ranging topics voted for by our members with the very best practitioners in the field. From CBT to CBD. From journalling to leadership techniques. From what happens to our brain bio-chemically, to the impact our hormones have on our gut. From Cold Water Therapy to the best herbs to put on your plate. We have the stories and the collective voices of individuals at all stages of menopause driving our direction of travel. We offer smart supplementation, workshops for curious minds and tailored corporate programmes. We are here to turn a spotlight on the individual nature of menopause, to turn the tide on cloudy advice and guidance, on tick-box corporate menopause policy, poor solutions and supplementation without proof of efficacy. And we're here because we know what individuals in midlife are capable of if this life-stage is supported well. Quite simply, everything.