Kaizen Creative Partnership

www.kaizencp.com

From the strategic to the tactical, insight drives everything we do. Brand positioning, brand planning, brand marketing, performance marketing, marketing strategy, customer acquisition, creative development, social media & PR, even user experience, and CRM. Kaizen Creative Partnership was founded by ex-Netflix executives, Barry Enderwick and Gary Kenji McMath. Barry started at Netflix just four years after launch, in 2001 and was a key member of the marketing team that scaled the company from a startup to an international streaming brand. Since leaving Netflix, Barry advises several startups on brand, customer acquisition, UX, UI and social media integration. As Brand Manager at Netflix, Gary helped grow Netflix from a few million US subscribers to over 33 million subscribers globally. Prior to that he was at AT&T Wireless where he went from managing a region of less than one hundred thousand customers to running brand for a company with over 55 million customers. We think holistically about marketing with a focus on growth. We build measurable brand value grounded in real world results. We focus on tangible and material positive business building effects, not creative awards. We combine research, brand, design, and technology in everything we do. And we are committed to give you the first useful solutions in days, not months. We have global experience utilizing both qualitative and quantitative feedback as well as from in-home research in the US, UK, Ireland, the Nordics, all of Latin America, Canada, and Asia. We are known for a collaborative, problem-solving approach to everything we do. Some of our clients include Intel, Microsoft, Dentsu, Wild Earth, CicleCI, Peloton, and the European Youth Forum.

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From the strategic to the tactical, insight drives everything we do. Brand positioning, brand planning, brand marketing, performance marketing, marketing strategy, customer acquisition, creative development, social media & PR, even user experience, and CRM. Kaizen Creative Partnership was founded by ex-Netflix executives, Barry Enderwick and Gary Kenji McMath. Barry started at Netflix just four years after launch, in 2001 and was a key member of the marketing team that scaled the company from a startup to an international streaming brand. Since leaving Netflix, Barry advises several startups on brand, customer acquisition, UX, UI and social media integration. As Brand Manager at Netflix, Gary helped grow Netflix from a few million US subscribers to over 33 million subscribers globally. Prior to that he was at AT&T Wireless where he went from managing a region of less than one hundred thousand customers to running brand for a company with over 55 million customers. We think holistically about marketing with a focus on growth. We build measurable brand value grounded in real world results. We focus on tangible and material positive business building effects, not creative awards. We combine research, brand, design, and technology in everything we do. And we are committed to give you the first useful solutions in days, not months. We have global experience utilizing both qualitative and quantitative feedback as well as from in-home research in the US, UK, Ireland, the Nordics, all of Latin America, Canada, and Asia. We are known for a collaborative, problem-solving approach to everything we do. Some of our clients include Intel, Microsoft, Dentsu, Wild Earth, CicleCI, Peloton, and the European Youth Forum.

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Country

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State

California

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City (Headquarters)

San Jose

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Employees

1-10

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Founded

2013

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