We are a proprietary brand strength and brand potential assessment service for: - Private Equity and Companies looking to acquire brands - Small to Mid-sized brands looking to sell, or seeking investment Our deep, yet quick and cost effective QuickCHARGE tool enables you, at the due diligence phase, to understand the true strength and potential of the brand from a consumer in perspective. For PE or as a CPG buyer you will be better informed on whether to be aggressive with your bid, middle of the road, or low. As a CPG brand looking to sell, you will have the deep consumer assessment to make your offering more attractive to PE, VC or a CPG buyer. Our offices are located in the Northeast, Midwest, and Southwest/West