Simply put – America got out of shape. It tolerated cheap protein solutions and shady companies. We’re an inspired group of military veterans and patriots on a mission to change that. An idea born on the battlefield, created to provide a premium source of fuel to the nation’s fighting forces, now brought home to change the status quo. Battle Bars are power packed, delicious, and nutritious protein bars created with the highest quality ingredients to achieve the greatest tasting protein product on the market. Backed by our commitment to never use artificial sweeteners and only the cleanest ingredients, we believe that real change starts with the fuel that we put in our bodies. America’s strength lies with you, and Battle Bars is here to fuel your fight – whatever fight that may be.