Strop is a market research firm that combines the intellectual brainpower of seasoned business consultants with the innovative research and insight tools needed to get inside the hearts and minds of the people who matter most: your customers. Strop has developed a robust research methodology that delivers powerful, fact-based results. Developed through years of experience working with industry leading companies, we provide our clients with actionable and valuable insights. Our quick and nimble approach gives you access to high-quality, fact-based information allowing you to continuously optimize concepts, products, pricing, strategy, ad campaigns, and much more. Let us help you seize the opportunity and drive your business forward.