Athenaeum21 (or, A21, to our friends) offers end-to-end digital innovation services. Beginning with a focus on strategy, intent, market and end-user analysis, we help cultural heritage institutions answer the questions of what it is that they should be doing in the ‘digital arena’ and why. From the formation of strategy, to the implementation of new programs and services that fulfill the strategy, to the assessment of new and existing programs and services, A21 helps diverse organizations evolve their information and knowledge systems and services with vision, confidence, and pragmatism. A21 projects can start anywhere within the Strategy / Implementation / Assessment cycle, depending on our clients' immediate priorities, but we always work toward aligning user needs with corporate strategy. We help clients determine what they should be doing in the 'digital arena' and why, through: Strategic Planning, including Scenario Planning Management Consulting, including Change Management User + Market Research Systems Planning Product/Service/Program Roadmaps Strategic Partnerships Organizational restructuring to integrate and support the shift toward the digital Next, A21 helps clients turn strategies into actionable implementation plans through support with: Program / Service Design + Implementation Building Robust and Sustainable Digital Infrastructure Process + Workflow Optimization Physical and Digital Exhibit Design to Maximise Public Engagement Support with Big Data curation, archiving, and visualization projects And finally, we assist clients with: Impact Assessment Plans Systems Needs Analysis Product + Service Evaluation Making the Most of Web Analytics Demonstrating the ‘value for money’ of digital services Fundraising and Financing Digital Services including Grant Writing + Reporting