In our world of rapid change, the need for reliable information to make confident decisions has never been greater. At Ipsos we believe our clients need more than a data supplier, they need a partner who can produce accurate and relevant information and turn it into actionable truth. This is why our passionately curious experts not only provide the most precise measurement but shape it to provide a “True Understanding of Society, Markets and People”. To do this we use the best of Science, Technology, and Knowhow and apply the principles of Security, Simplicity, Speed, and Substance to everything we do. So our clients can act faster, smarter and bolder. Ultimately, success comes down to a simple truth: You act better when you are sure.