Over the years, Exo Terra has become the market leader in reptile products. This achievement was made possible because our philosophy of successful, continuous innovation has become a basic underlying commitment, a culture and an attitude. To this day, Exo Terra continues its tradition of developing innovative and creative products for the natural terrarium and its herpetofauna. By consulting with renowned herpetologists and breeders worldwide, and by being reptile hobbyists ourselves, we have been able to focus on the essential aspects of captive husbandry of reptiles and amphibians. Field studies and observations in captivity, (by our highly qualified staff) have contributed to our research and development process. The trend towards more realistic and naturalistic terrarium landscapes has made reptile and amphibian keeping more exciting and satisfying than ever. This new dimension has created, not only an opportunity for us all to educate ourselves about the natural conditions in which reptiles and amphibians live, but has also provided a whole new perspective as well. Simulating natural habitats enable us to enjoy that little piece of amazing wilderness in our own homes.