Relational Messages is a privately held start-up based in Spain. We are developing the first cloud-based 1-to-1 Collaborative Marketing platform. Relational Messages’ mission is to create value through the use of big data to manage hyper-personalized messages and partnership relationships. It is the result of +4 years developing customer communications and co-branding management projects in different industries (retail, finance, leisure,…). Relational Messages is founded by a unique team of Direct Marketing , Business Intelligence and Technology seasoned professionals, passionate for Data-driven customer engagement strategies In our experience Marketing teams have to overcome high technology and consulting barriers when it comes to develop hyper-personalized customer engagement projects. Huge cost and workload, specific and expensive resources, complex technology integration is required to manage customer life-cycle and behavior in a systematic way. This entire end up becoming a show-stopper form most marketing automation projects. This is the leitmotiv behind Relational Messages, simplify and accelerate customer engagement programs, provide faster time to market and ease of use platform with IT independence, a solution designed for marketing teams.