IMS are a full service marketing technology consultancy specialising in Adobe Marketing Cloud Solutions. Our expertise extends from enterprise architecture design through to full solution implementation for new clients as well as optimisation of existing solutions. Our consultants have extensive experience of building Marketing Technology and Data solutions for clients in many industry sectors. This experience enables us to design and build solutions that deliver against a client's constantly evolving business requirements Core skills areas: • Analysis & Insight: Adobe Digital analytics covering website and behavioural analysis across search and social environments. • Customer analysis: Predictive and descriptive segmentation strategy and digital channel optimisation. • Data Strategy: Defining strategic use of data within the client environment - from requirements definition through to implementation. • Data Management and Technology: Optimising structure and process to drive effective performance from data and systems. Automation of reporting / dashboard capabilities. Data warehouse design and development in either on premise or hosted environments. • CRM and Campaign Management: Design, implementation and optimisation of multi-channel marketing campaigns from the Adobe Marketing platform