An Artful Science

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IF YOU — CHASE REFERRALS like a bloodhound, be first in and last one standing at every networking event going, bombard the press, and post anything and everything on every social media platform invented — you’ll make it. After all, that’s what everyone else does, right? The problem of course is twofold: not only are your chances of standing out naturally reduced by being one voice among the multitude, this approach rarely worked anyway. And if it didn’t see you burn out, repeating the same old worn out formula could drive you a little potty. As Albert Einstein eloquently put it: "The definition of insanity is doing the same thing over and over again, but expecting different results." Instead, what you need to do is adopt a marketing strategy so finely tuned to your clients that your product or service sells itself by itself, not by you. As Peter Drucker states: "The aim of marketing is to make selling superfluous. The aim of marketing is to know and understand the customer so well that the product or service fits him and sells itself." And I'll show you how in my new digital marketing eBook. Making Your Marketing Truly Valuable(™) https://anartfulscience.com/Making-Marketing-Truly-Valuable.php Over 55 pages I'll cover the following ... Chapter 1: Nobody really cares about your marketing. Sorry to tell you that, but it’s true. (And here’s why ...) Chapter 2: If you believe user experience is a valuable resource, then the design techniques that help you conserve that resource are likewise valuable. (It’s probably not what you think.) Chapter 3: Learn the trick very few visionary marketing professionals have mastered. (This took me 3 years to wrap my head around.) Chapter 4: How I increased my website traffic by +218,450% with Preeminence Marketing. (Proof that it all works.) Chapter 5: How to get the attention you deserve from the people who you deserve. Get my digital marketing eBook: https://anartfulscience.com/Making-Marketing-Truly-Valuable.php

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IF YOU — CHASE REFERRALS like a bloodhound, be first in and last one standing at every networking event going, bombard the press, and post anything and everything on every social media platform invented — you’ll make it. After all, that’s what everyone else does, right? The problem of course is twofold: not only are your chances of standing out naturally reduced by being one voice among the multitude, this approach rarely worked anyway. And if it didn’t see you burn out, repeating the same old worn out formula could drive you a little potty. As Albert Einstein eloquently put it: "The definition of insanity is doing the same thing over and over again, but expecting different results." Instead, what you need to do is adopt a marketing strategy so finely tuned to your clients that your product or service sells itself by itself, not by you. As Peter Drucker states: "The aim of marketing is to make selling superfluous. The aim of marketing is to know and understand the customer so well that the product or service fits him and sells itself." And I'll show you how in my new digital marketing eBook. Making Your Marketing Truly Valuable(™) https://anartfulscience.com/Making-Marketing-Truly-Valuable.php Over 55 pages I'll cover the following ... Chapter 1: Nobody really cares about your marketing. Sorry to tell you that, but it’s true. (And here’s why ...) Chapter 2: If you believe user experience is a valuable resource, then the design techniques that help you conserve that resource are likewise valuable. (It’s probably not what you think.) Chapter 3: Learn the trick very few visionary marketing professionals have mastered. (This took me 3 years to wrap my head around.) Chapter 4: How I increased my website traffic by +218,450% with Preeminence Marketing. (Proof that it all works.) Chapter 5: How to get the attention you deserve from the people who you deserve. Get my digital marketing eBook: https://anartfulscience.com/Making-Marketing-Truly-Valuable.php

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